The Lord Of The Ring Essay - 1307 Words

It takes time for a person to developed, no one knows who they are from the very beginning. People/characters go through events in their life that changes them for better or for worse. In The Lord of the Ring by J.R.R Tolkien we encounter many character that shows growth but one character that develops for the better is Aragorn. The first thing we are told about Aragorn is from Gandalf letter to Frodo â€Å"Not all gold glitter† which tells the reader to not underestimate him, but when Aragorn is first introduced in the story, we assume he is just a ranger and nothing more, he doesn’t seem like someone which much help or of use but it turns out that he is actually Isildur heir which makes him the rightful king of Gondor, and as we later see in the novel one of the biggest help they could of find. Aragorn’s character grows so much from his motivation to protect middle earth, his interaction with the people around him and finally his acceptance as role of king. The first key characteristic for Aragorn character would have to be his motivation to protect middle earth form Sauron evil. Throughout the novel we see how Aragorn motivation encourages him and pushes him to continue on with his mission and the journey. His first mission was to get Frodo to Mordor to destroy the ring. which he does with the company of the ring. but even when they get separated Aragorn does not let the journey end. He knows It can’t just end without doing anything so he takes action to completeShow MoreRelatedThe Lord Of The Rings1648 Words   |  7 Pagesand religious truth (or error), but not explicit, not in the known form of the primary real world.† As The Lord Of The Rings is, by Tolkien’s definition, a fairy-story, it would be correct to assume that it, too, contains â€Å"elements of moral and religious truth.† However, many who read Lord Of The Rings dispute the trilogy’s religious content. Tolkien states, The Lord Of The R ings is of course a fundamentally religious and Catholic work†¦ That is why I have not put in, or have cut out, practicallyRead MoreThe Lord Of The Rings1736 Words   |  7 PagesThe Lord Of The Rings The story began as a consequence to Tolkien s 1937 fantasy novel The Hobbit, but eventually improved into a much larger employment. Written in stages between 1937 and 1949, The Lord of the Rings is the second pick-selling surprising ever written, with over 150 million carbon copy sold. The Lord of the Rings is an epopoeia exalted-imagination recent written by English subcreator J. The toil was initially intended by Tolkien to be one roll of a two-volume put, the other toRead MoreThe Lord Of The Rings1383 Words   |  6 PagesSome stories can affect people emotionally, but once in a while a story can call a person to escape to it. The Lord of the Rings is an enchanting story with masterful use of setting and sensational characters that engages readers and can move them to experience life in a deeper way. As a child J.R.R. Tolkien lived in Africa until his father passed away. Then his mother moved them to England. Mrs. Tolkien made certain that her children learned literature and languages. It was probably due somewhatRead MoreThe Lord Of The Ring1455 Words   |  6 PagesTom Bombadil placed the magic ring on his finger; everyone waited for him to disappear, but nothing happened, and he handed the ring back to Frodo without a slight hesitation. Frodo offered Galadriel the ring and she grew into a horrible creature towering over Frodo, but fought the ringâ€⠄¢s strong temptation, and finally decreasing back to her normal self and declined the powerful ring. Both Tom and Galadriel, in The Lord of the Ring, portray Tolkien’s respect for nature and strong spirituality, becauseRead MoreThe Lord Of The Rings1549 Words   |  7 PagesDarkness extended over all of Middle-Earth like a veil during the time of war. New laws were enforced and the citizens’ freedom was taken away. Frodo’s magic ring represents the unsustainability of the environment, and the characters of Middle-Earth. In The Lord of the Rings, Tolkien uses the magic ring to reflect the politics of sustainability, by drawing from his own life experiences. Two philosophers, Scruton and Hart write their recipes for sustainability. Scruton believes that finding the rightRead MoreThe Lord Of The Rings1469 Words   |  6 Pagesauthor of The Fantastic: A Structural Approach to a Literary Genre, defined fantasy as â€Å"the creation of a moment of hesitation betw een two worlds†(qtd. Kelly, Course Introduction 2). This description of the genre compliments J.R.R Tolkien’s The Lord Of The Rings trilogy due to the author’s use of sub-creation to construct his alternate world. Tolkien believed that the way to create a believable, all-encompassing world was to combine fragments of reality, or the â€Å"primary world†, together to constructRead MoreThe Lord Of The Rings1698 Words   |  7 Pagesaudiences. Both of these have had a profound effect on the world, whether it be through changing a way of life or just by making time pass for a few hours. Certain books and movies have played great roles in the world and had many influences. The Lord of the Rings has had a massively positive effect on both literature and film. Its creation has led to many positives and in doing so has become one of the most influential stories ever created. It has also led to some major impacts outside of literature andRead MoreThe Lord Of The R ings999 Words   |  4 Pagesby J.R.R. Tolkien in The Lord of the Rings, where the ultimate power source created contains enough power that the master of the Ring becomes in turn the master of Middle Earth, and absolute power follows in accordance to absolute corruption of he who possesses it. Many a man and creature wields the Ring, falling to the temptation of its power and the poison of its possession, bringing about death and evil life to the masters of the Ring.In Tolkien’s The Lord of the Rings, the wizard Gandalf renouncesRead MoreThe Lord Of The Ring841 Words   |  4 PagesThe Lord of the Ring J.R.R Tolkien Setting the western, middle, and southern region of Middle earth in the third age Character Frodo - a Hobbit with the one ring and has to take it into the land of Mordor and throw it into Mount Doom Sam - a Hobbit who is Frodo’s best friend who helps Frodo on his journey and come with him to the end Peregrin Took - a Hobbit call Pippin, who is Frodo’s friend and he helps Frodo on his journey Merry - a Hobbit who is Frodo’s friend and he helps Frodo on his journeyRead MoreThe Lord Of The Rings1352 Words   |  6 PagesThe darkness that had extended over Middle-Earth, lifted like a veil the moment the magic ring was destroyed. New laws were enforced and the citizens’ freedom was taken away. In The Lord of the Rings, Tolkien uses the magic ring to reflect the politics of sustainability, therefore exploring the hardships of an unsustainable community. Frodo’s magic ring represents the ruthless actions of the creatures of Middle-Earth. Two philosophers, Scruton and Hart write their recipes for sustainability. Scruton

The Department Of Homeland Security Made Us Safer

Has the Department of Homeland Security Made Us Safer? As one of the greatest power houses in the world, the United States has attempted to keep warfare on foreign soil rather than stateside. Doing so was a lot easier when war was fought between two different countries, but nowadays, the main source of conflict around the world comes from small bands of people who reside, not in one country or place, but spread throughout the world. Traditionally military servicemen would wear some type of camouflage utilities and would be carrying their rifles at the ready in case of any contact. Combat has dramatically changed and has made it extremely harder to distinguish enemy from friendly or natural forces. Bombs are created to be worn under cloths, IEDs (or improvised Explosive Devices) are hidden under roadways, and in my opinion, war has become more of a cowardice game hide and seek. This shift in combat strategies has made keeping warfare away from the homeland harder and harder. After the Attacks on the United States on 11 September 2105, the government created the Department of Homeland Security in order to protect our nation from further attacks. The proposal to create the department of Homeland Security was created in the early months of 2002 and officially became an Act of congress later that same year. The department opened its doors and two months later and Tom Ridge, a Pennsylvania Governor, was appointed to be the first director of DHS (the Department of HomelandShow MoreRelatedHomeland Security And The Security1435 Words   |  6 Pagesdefined to the point it is today. The Homeland Security Department is a fairly new program which is constantly improving and adjusting in accordance to the threats that may arise. In the attempt to secure the United States, homeland security has become paramount and a lot of emphasis is being provided so as to ensure the safety of the borders and the citizens of the United States. So one must ponder what the difference between homeland security and homeland defense are since they both tend to meanRead MoreA Method of Terrorist Prevention Essay examples1085 Words   |  5 Pagesacts as the main right in the United States of America. When someone compromises that freedom, decisions are made to protect that right. Several opportunities testing the strength of the nation exist, but these attacks have only increased the passion for freedom and security to protect it. September 11, 2001, was a day when over three thousand people lost their lives due to targeted attacks (â€Å"US Government†). An attack on an area with a significant purpose such as the World Trade Center invades the mindsRead MoreRole Of The Department Of Homeland Security1659 Words   |  7 Pagesresponse that would prevent any future terrorist threat. President Bush created the Department of Homeland Security as the key agency responsible for all anti-terrorism activities to protect our homeland. Government officials and law makers introduced anti-terrorism laws and measures to allow key intelligence and counterterrorism agencies to protect us from terror. Outlining the role of the Department of Homeland Security depicts how this agency was able to coordinate multi agency work to achieve oneRead MoreThe Global Air Transport Industry1515 Words   |  7 Pagestook responsibility for the failed plot. This plot also caused UPS to make their shipping policy tougher then ever to make sure the chances of something like that happening again was slim to none. The changing in the policy had a downside to it, by made it harder for UPS customers to ship their goods On of the most known hijacking plots that took place that change aviation forever was the September 11 attack that was also at the hands of the Al Qaeda terrorist group. The group hijacked four aircraftsRead MoreThe Department Of Homeland Security Act1165 Words   |  5 Pages When one thinks of security, they tend to think of being protected, free from harm or danger. There are various security threats that the world faces today. Threats could range from a series of cyber threats to terrorist attacks. We are incessantly encountered with catastrophic man-made and natural diseases. The Department of Homeland Security measures the nation s vulnerabilities, meaning it takes initiative in leading and evaluating vulnerabilities and coordinating with other federal, state,Read MoreThe Importance Of Homeland Security1703 Words   |  7 PagesThe Importance of Homeland Security When we think of our jobs as emergency responders, we think of the good days and the bad days, but mostly we just think about the impacts that we have made on so many people’s lives. The job is difficult, and only getting harder as the world continues to become more violent and quite honestly, more unpredictable. Living in the United States is a privilege due to our freedoms and rights that our citizens hold, and people from all over the world strive to becomeRead MoreThe Homeland Security Act Of 20021333 Words   |  6 PagesTHE HOMELAND SECURITY ACT The Homeland Security Act of 2002 Signed into law in 2002 by President George W. Bush, the Homeland Security Act established the Department of Homeland Security to prevent terrorist attacks, minimize any damage to the nation’s citizens, and reduce the country’s vulnerability to terrorism. In response to 9/11, the government, as well as the airline industry, has gone through many changes. As of result of 9/11, the airline industry lost a total of $7.7 billion. This paperRead MoreThe Issue Of Homeland Security1402 Words   |  6 Pages This research paper will shed light on the issue of Homeland Security. For many countries including the United States, Terrorism and national security have always remained one of the biggest challenges. This research essay will critically analyze as to how the homeland security of the United States has dealt with the threat of future terrorist attacks since its inception in 2002. The whole world bears witness to the tragic losses incurred by the September 11, 2001 attacks. After eleven days ofRead MoreThe Impact Of Immigration On The United States1382 Words   |  6 Pagesgovernment’s safety or just there wasting money, time and land. By allowing the government to fund the border many improvements could be made. Border Safety, can create a safer border environment by facing the multiple Issues and Challenges, like illegal Immigration, Drug Enforcement, and cross-border Transportation, and Technological improvements by Homeland security influence the agents, trying to cease these issues. A vast complication that the United States goes through is the huge illegal immigrationRead MoreThe Changes Our Country Has Gone through After 9-111591 Words   |  6 Pageshas been made at the airports. You cannot walk near an airport without seeing security that just didn’t exist before 9/11. I can recall being able to walk all the way to the gate to escort a friend or family member even though I was not flying with them, but that ended very quickly. Of course there were ID checks and metal detectors to go through security, but nowhere near the hassle that it has become today. Congress and President Bush felt something had to be done to increase security at the airports

Right Selection of Members for Decision-Making

Question: Discuss about the Right Selection of Members for Decision-Making. Answer: Introduction A case study meeting has been studied and certain failures in terms of decision-making have been identified. This assignment will discuss about the differences in personality types that failed the meeting and evaluate the perceptions of individuals in terms of response. How an organization can manage individual differences and overcome strategic challenges will be discussed in this assignment through critical analysis. This assignment will mainly focus on enhancing strategic management in organization through case study analysis. Myers Briggs theories The types of personalities are examined in the following table: Extraversion and Introversion This style gives the idea of energy direction. Tokunbo Jegede is the marketing personnel who can be listed under this category. Sensing and Intuition This style indicates such people who deal with facts. Davido Banks is the operational personal who can be listed under this category. Thinking and Feeling This style indicates decision-making and Zainab Smith is the personal who can be listed under this category in design department. Judgment and Perception This style indicates planned lifestyle and organized preference for doing tasks (Poursafar, Devi and Rodrigues 2015). Therefore, Gloria Brown, who is the engineering personnel, can be listed under this category. Table 1: Personality types and identification (Source: Lloyd 2012) While reviewing the case study, it has been found that each of the personality types started to wrangle among each other, but only Gloria Brown did not try to keep her view aggressively as she knew that the team would never form with such diversified personality types. Therefore, while making decision, it will be best for the organization to select one type of personality trait. The most effective personality trait will be Judgment and Perception as this personality type indicates logical method of thinking and organized planning (Cohen, Ornoy and Keren 2013). In the case study, it has been found that none of the members thought of organized way of planning, rather each of them started to present their own views. Therefore, the best type of personality will be Judgment and Perception, as members will initially try to logically think about the facts while decision making and present the best organized and logical strategy at the end of the meeting. Attribution Theory According to Westwood et al. (2014), attribution theory deals with identifying the process by which people explain the causes and behavior of individuals. In this case study, it has been found that all the people were trying to blame each other, which can be referred as the interpersonal attribution. Each of the members was deviated by the response of the other personnel so that their own candidate could have been defended. On the other hand, Harvey et al. (2014) pointed out that common sense psychology observes, analyze and explain behaviors of each other, which is attributed by external attributions. This has been the same case for the respondents in the case study. Furthermore, Snead et al. (2015) pointed out that if individuals try to respond in such a way, where logical and rational attributes are entertained, then surely perception of other members will be changed. For this case, members must have thought of covariance. If the members could have allocated the reasons behind the poor performance of their best candidates, the management must have understood the reason behind such perception. On the other hand, Hareli (2014) pointed out that three-dimensional model of attribution theory gives the view that individuals will commit the same type of behavior if they act on the same situation in future. The CEO in the case study came to understand that none of the members had the potential to create the best decision in future and therefore, considering three-dimensional model, he would never hire the same personnel in future. Toluwa, Ralph, Suzzane, Emeka, and Temitope had their own view regarding the performance of the candidates and therefore, they never applied the distinctive information. If the members of the committee have applied the consensus information, then surely they would have acted in different stimuli, which would have given the best answer to the CEO. Managing individual differences at work Four ways by which managers can try to manage differences at work are communication, training, motivation and job allocation. Communication According to Gammack and Poon (2013), most of the projects in an organization fail because of the poor communication among of the members. Organizational projects require a lot of interactive communications among each other but often due to differences in authorities, expertise and knowledge among the team members, communication fails. As a result, project deliverables are not set within the deadline and even the qualities are hampered. On the other hand, Tjosvold and Tjosvold (2015) pointed out that communication is the way by which, mutual sharing of ideas can be processed in a meeting. Furthermore, Ghorbanhosseini (2013) opined that if the leader in a meeting or in a project take the initiative to restore interactive communication by reporting and collaborative interaction among the members from the initial stages, then surely effective deliverables will be reached within a couple of months. Training According to von Krogh, Rossi-Lamastra and Haefliger (2012), employees in an organization have different designation and expertise, but often organizations does not ensure the effective training process so that the employees can be bushed up to perform in the most optimized way. On the other hand, Dehmollaei, Jafari and Gholamipour (2013) pointed out that organizations try to reduce the cost of operation by limiting the longevity of training process, which ultimately hampers the quality of the outcome. When such inefficient employees work in a team for accomplishing a project, they fail to give the best outcome, and thereby hampering the total project output. Hell and Ershov (2014) opined that if the employees are trained prior to performance, then ambiguity and differences among the team members will be reduced. The team members will be able to deliver the best output only when they know about each other, which will be accomplished during the training session. Individual differences will be sorted out during the training session, members will come to know about each other, and according to that team leader will delegate responsibilities among the members. Motivation Motivation is the primary factor that reduces the feeling of indifferences among the team members. If an employee is motivated then, it will be reflected in their performance. A team is consisted of different types of expertise and therefore, it is quite natural that there will be differences in performance. Performance of one member will be different from the other, which will surely affect the performance. Therefore, if a team leader motivates the poor performer irrespective of his performance, then surely the candidate will try to deliver better output. In this way, a team will be formed that will have the best members who are always committed to perform well and achieve more, leading to the better outcome of project. Finally, it can be said that motivation is the factor that gives rise to achieve organization goal. Job Allocation According to Durand and Paolella (2013), individual differences in a team, occur mostly due to inappropriate job allocation. Team members are having different skills, expertise and knowledge and according to that team leader is supposed to delegate tasks. Cheng and Humphreys (2012) pointed out that often it is found team leader does not have the knowledge of its members and therefore, it is the team members who have to suffer. If team leader does not have the knowledge of its members and their ability, then surely they will fail to perform well. On the other hand, Menon et al. (2015) argued that the team leader deliberately creates differences among the team members by giving inappropriate tasks. Therefore, the management has to take care of the type of team members who are present in a team and according to that needs to make sure of the tasks that are to be allocated among the members. This will help in restoring the best outcome for any king of project, as any sort of differences will be resolved prior to initiation of project. Strategic Goal In the case study, the main marketing goal is to create advertising to market their new mop. The four departments that are associated with the strategic goal are operations department, marketing department, design department and engineering department. The key functions of the each of the departments are given in the following table: Departments Functions Operations department Budgeting: Cost related options will be identified and configurations for reducing the operational expense will be determined. People: Operations manager has to take care of the type of people who will be associated with the project. The manager will need to allocate adequate amount of employees for operational improvement and product designing. Leadership: Operation manager has to ensure transactional leadership style so that employees feel free to communicate with the manger regarding shortcomings and requirements. Marketing department Strategy: Marketing managers will try to responsively create strategy by setting in line with overall corporate objectives Sales Support: Manager has to support the sales team by high quality leads and communication system. Create Advertisement strategy: Marketing manager has to identify the appropriate marketing strategy such as event management or online sales promotions. Design department Product Uniqueness: Though the product is new to the market, but the demand is not so high, therefore, design department needs to create distinctive feature for the product and attractive design so that sales is achieved at the highest rate. Product Packaging: Packaging is the part of design and therefore, design department has to restore attractive packaging so ensure consumer provocation. Engineering department Develop: The engineering department needs to develop the product in terms of features, shapes, configurations and technical requirements. Construction: A manager in this department needs to ensure desired yield quality and organize personnel. Production: Equipment selection, economic and human factors will have to be selected by the engineering department Table 2: Key Departmental Functions (Source: Dehmollaei, Jafari and Gholamipour 2013) Each of the departments needs to work in the most efficient way and communicate with each other. The managers will need to identify the strategy, which will be suitable for both the organization and for the stakeholders. Operation manager will need to identify the process, people and budget that will be required for the whole project. After the process has been identified, the design and engineering department will communicated regarding their concerns. The marketing manager and operation manager will discuss about the cost and benefits of the strategies and finally, the project will be executed. The main objective has been to create advertisement strategy and for that, each of the departments will need to address their concerns regarding the type of information that will be provided in the advertisement. Two Challenges for organization Personality Difference While developing the strategy for advertisement, the management has thought of selecting the right departments and right members but somehow each of the departments were not aware of identifying the right personality traits. According to Cohen, Ornoy and Keren (2013), one of the most important criteria for team development is to select such members who has the adequate cohesion power. Therefore, the organization must have selected Judgment and Perception personality trait. Such personality would have given the best-organized and logical strategic output within the given time frame. Communication According to Harvey et al. (2014), if a team in an organization does not have the adequate number of trained and behaved employees, then surely communication factor will prove to be ineffective. This has been the same condition for this organization. In the meeting, from the very first stage, each of the members started to prove why they were right, and never listened to each other. Therefore, communication was not effective for the members. Communication gap and placement of ideas were lacking among the team members, which led to dissolve the team. Conclusion While concluding, it can be said that the organization did not have right selection of members for decision-making. It has been found that Judgment and Perception is the best personality trait that will logically organize the team building and strategy creation. It has even been found that attribution theory gives the idea of individuals perception while evaluating performance and how external perception responds with individuals stimuli. For managing individuals performance at work, the four most factors that are to be taken care are communication, training, motivation and job allocation. Finally, it can be said that with the active participation of employees, an organization can surely implement its strategies in future. Reference List Cheng, M.M. and Humphreys, K.A., 2012. The differential improvement effects of the strategy map and scorecard perspectives on managers' strategic judgments.The Accounting Review,87(3), pp.899-924. Cohen, Y., Ornoy, H. and Keren, B., 2013. MBTI personality types of project managers and their success: A field survey.Project Management Journal,44(3), pp.78-87. Dehmollaei, R., Jafari, M. and Gholamipour, G.A., 2013. Knowledge Management in Organisation.American Journal of Advanced Scientific Research (AJASR),1(11). Durand, R. and Paolella, L., 2013. Category stretching: Reorienting research on categories in strategy, entrepreneurship, and organization theory.Journal of Management Studies,50(6), pp.1100-1123. Gammack, J. and Poon, S., 2013. Knowledge and teamwork in the virtual organization.E-Commerce and V-Business, p.213. Ghorbanhosseini, M., 2013. The effect of organizational culture, teamwork and organizational development on organizational commitment: The mediating role of human capital.Tehni ki vjesnik,20(6), pp.1019-1025. Hareli, S., 2014. Making sense of the social world and influencing it by using a nave attribution theory of emotions.Emotion Review,6(4), pp.336-343. Harvey, P., Madison, K., Martinko, M., Crook, T.R. and Crook, T.A., 2014. Attribution theory in the organizational sciences: The road traveled and the path ahead.The Academy of Management Perspectives,28(2), pp.128-146. Hell, M. and Ershov, D., 2014. A new approach to developing and optimizing organization strategy based on stochastic quantitative model of strategic performance.Croatian Operational Research Review,5(1), pp.67-80. Lloyd, J.B., 2012. The Myers-Briggs Type Indicator and mainstream psychology: analysis and evaluation of an unresolved hostility.Journal of Beliefs Values,33(1), pp.23-34. Menon, A., Bharadwaj, S.G., Adidam, P.T. and Edison, S.W., 2015. Effective Marketing Strategy-Making: Antecedents and Consequences. InProceedings of the 1997 Academy of Marketing Science (AMS) Annual Conference(pp. 224-224). Springer International Publishing. Poursafar, Z., Devi, N.R. and Rodrigues, L.R., 2015. Evaluation of Myers-Briggs Personality Traits in Offices and Its Effects on Productivity of Employees: An Empirical Study.International Journal of Current Research and Review,7(21), p.53. Snead Jr, K.C., Magal, S.R., Christensen, L.F. and Ndede-Amadi, A.A., 2015. Attribution theory: a theoretical framework for understanding information systems success.Systemic Practice and Action Research,28(3), pp.273-288. Tjosvold, D. and Tjosvold, M., 2015. Leadership for Teamwork, Teamwork for Leadership. InBuilding the Team Organization(pp. 65-79). Palgrave Macmillan UK. von Krogh, G., Rossi-Lamastra, C. and Haefliger, S., 2012. Phenomenon-based research in management and organisation science: When is it rigorous and does it matter?.Long Range Planning,45(4), pp.277-298. Westwood, R., Jack, G., Khan, F.R. and Frenkel, M., 2014. Situating Core-Peripheral Knowledge in Management and Organisation Studies. InCore-Periphery Relations and Organisation Studies(pp. 1-32). Palgrave Macmillan UK.

Lousy Labels Health Hype Essay Example

Lousy Labels: Health Hype Essay Name: Lecturer: Course: Date: We will write a custom essay sample on Lousy Labels: Health Hype specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Lousy Labels: Health Hype specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Lousy Labels: Health Hype specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Lousy Labels: Health Hype The video known as, â€Å"Lousy Labels: Health Hype† is about the underlying issues and concerns regarding the labeling of human consumption products by the manufacturers. In essence, the government requires all the production companies that deal in products for human consumption to label the nutrients and ingredients that comprise these products. The recent increase in concern regarding human nutrition especially in the western world has led to people being more aware about what they take into their system. The increase in ailments that are nutritional related such as obesity and the recent nutritional hype that is being broadcasted on basically all media has led most of the people to be sensitive to their nutritional requirements. The video indicates that the only way consumers are able to know the nutritional value of a given product is by reading the health information that is contained on the food labels. The video further raises the concern on how reliable the food labels regarding their nutritional content. From the video, Erica Johnson attempts to demystify the truth behind this latest nutritional trend on food packaging. Johnson indicates on the increasing number of companies that are slapping hollow claims regarding the nutritional constitution of their products. This is primarily aimed at increasing the sales for these consumer products. This action comes with it adverse repercussions as it presents an obscure potential health risk as people are bound to believe that they are deriving the necessary nutrients while in essence they are not or tend to make people take up nutrients that they do not intend to. One of the interesting details that I found disturbing is that there are still a number of individuals who continue to purchase consumer products without taking the ingredients into consideration. One of the reasons such people tend to float is that they do not have time for such. This is a very interesting fact because such is not expected especially in a developed world where education is freely made available. This sort of ignorance is unexplainable judging from the growing number of programs on air and magazines that highlight on the importance of nutrition. Nutrition is very important and should be observed as directly affects out performance both currently and in the future. Another interesting detail highlighted in the program is the fact that most of these companies make bogus claims on the ingredients label of their products. This act raises anxiety and such companies ought to face punitive measures from the government. This also leaves the audience with a feeling of being lied to by companies that they believed in, in terms of labeling their products. Although there are companies were no surprise to the audience, the information that is revealed in this program highlights unfairness to the many parents and consumers who are trying their best to watch on their nutritional requirements. Personally, I have liked the show as I find it very informative. There is a lot to learn with one being that the corporate industry is not to be trusted. The program also raises the need for the authorities to intensify their efforts in ensuring that the citizens are protected from exploitation and their right to information is also upheld. The government should also come up with a measure of ensuring that all the loopholes are sealed and only products that have been approved are allowed to enter the market. The video is very easy to understand because it does not take up a generalized approach but a more specific approach. The program uses products that are found in most of the food stores and continues to examine the claims upheld by the manufacturers. The narrators also tend to refrain from using too much medical jargon but adopt a language that is conversant with the general public.